Digital Advertising

Search & Display Advertising

Reaching active & passive audiences in the right moment

Demographic & Behavioral Targeting

Digital Advertising for Senior Living Networks and Recruiters

What's Working

Digital advertising using demographic and behavioral targeting options have given Senior Living teams and recruiters the ability to serve the right message to the right person at exactly the right moment.

Geo-targeted display ads also help to deliver warm brand impressions, creating a doorway for teams start a conversation.

Don't Miss Out

Top of page content for most searches is now dominated by ads, followed by maps, and local directories. Consumers and talent are both actively searching, but it could be your competition who finds them first.

A tested digital advertising strategy is the key to future sustainability for Senior Living and Talent Acquisition Teams.

High quality prospects

Drive qualified
leads with
Digital Ads

Strategic PPC and Dispaly campaigns capture the interest of people currently searching for a senior living community. Retargeting ads can help close the deal.

Seniors over 65 using the internet daily
71%
Time spent researching health/medical issues
66%
Seniors over 65 using smartphones
59%
Seniors who use search engines for research
70%
Search Engine Optimization

sophisticated targeting

engaging audiences at the right moment

Advertising on search engines can bring very targeted (and well-qualified) visitors to your website immediately. Targeting using search campaigns will help to capture prospects looking for your services, in your area, at the exact moment they are looking. Display campaigns using retargeting or geofencing techniques increase exposure and nurture lead opportunities.

Paired with an effective landing page, search and display ads are one of the most cost-effective ways to increase brand awareness and drive lead generation at the same time.

Bespoke Marketing Plans

We'd love to share our knowledge and experience

We are proud of our work, and we are excited about what we do. If your team needs a little help, or an entire digital makeover, we’d love to chat.

It is our goal to be your marketing partner, from the drawing board to the board room. 

Talent Acquisition Teams

It’s a fierce fight for today’s top talent, especially in healthcare. Inertia enables recruiters with the tools needed to connect with tomorrow’s leaders.

  • Reach Active Candidates
  • Geo-Fence Career Fairs
  • Competitor Targeting
  • Click to Call Ads
  • Decrease time to hire!

Senior Living Teams

As the target audience for Senior Living facilities becomes more digitally integrated, networks that fail to adapt will be left wondering what happened.

  • Competitor Targeting
  • Remarketing Funnels
  • Lead Extentsions
  • Click to Call Ads
  • CRM Integrations

We Solve Real Problems

what can we do for you?

Social Media Marketing

From page management to social media advertising.

SEO

Grow with an intentional search optimization strategy.

Website Development

We can help with a quick update or a complete overhaul.

Still have questions?

drop us a line