How Does Digital Recruitment Work?
There was a time when people relied on pounding the pavement to get a job. Recruitment may have focused on potential employers going to college campuses or posting a sign in a window and waiting for people to fill out a paper application. Well, the technical revolution has changed many things, including recruitment. That’s why […]
What Is The Best Way To Use Digital Marketing To Reach Seniors?
Digital marketing is the wild west of advertising. It’s a vast frontier, full of opportunities for businesses to reach their target audience in new and innovative ways. For those looking to tap into this powerful tool, it can be overwhelming trying to decide which route to take. When targeting seniors specifically, there are unique considerations […]
How To Measure The Effectiveness Of Digital Marketing Campaigns For Assisted Living Facilities
Assisted living facilities need to measure the effectiveness of their digital marketing campaigns in order to make sure they’re reaching their target audience. Knowing how well a campaign is doing can help businesses adjust their strategies and maximize success. In this article, we’ll discuss some key methods for measuring the impact of digital marketing campaigns […]
Which Is Better For Your Assisted Living Community: Google Ads or Facebook Ads?
Are you trying to decide whether your assisted living community should invest in Google Ads or Facebook ads? You’re not alone. According to recent studies, 81% of marketers are using both platforms as part of their digital marketing strategy. With such a large investment at stake, it can be difficult to choose the right option […]
How Can Interactive Virtual Tours Help Prospective Residents At Senior Living Communities?
In an ever-evolving digital world, how do senior living communities keep up with the latest technology? How can they ensure prospective residents have access to all that their community has to offer without physically visiting? The answer lies in interactive virtual tours. With a few clicks of a button, seniors are able to explore and […]
How To Utilize Digital Marketing Strategies To Increase Visibility Of Your Assisted Living Community
As the sun rises each day, it illuminates the vast opportunities that await assisted living communities in today’s digital age. In this era of technological advancement and unprecedented access to information, digital marketing strategies have become an indispensable tool for organizations seeking to increase their visibility and reach a wider audience. In order to remain […]
The Biggest Trends In Digital Marketing For Senior Living We’ve Seen This Year
It is no secret that digital marketing has changed the game when it comes to businesses of all types and sizes. This year, senior living communities have been able to stay ahead of the curve by utilizing some of the biggest trends in digital marketing. As they say, knowledge is power; so let’s take a […]
Digital Marketing Skills You Need On Your Assisted Living Marketing Team
As the saying goes, ‘you can’t teach an old dog new tricks’. But when it comes to digital marketing in the assisted living industry, that adage couldn’t be further from the truth. With the rise of social media and other online tools, there is a pressing need for senior care centers to invest in up-to-date […]
The Impact Of Digital Marketing On Independent Living Communities
The winds of change are blowing when it comes to digital marketing and independent living communities. These days, more people than ever before are turning the internet into their go-to source for finding out about retirement homes and senior care facilities. This shift has opened up a new world of opportunities for these establishments to […]
Can You Fill An Assisted Living Community With Digital Marketing Alone?
Have you ever wondered what it would be like to live in an assisted living community? You might think of a place where the elderly are given medical attention and assistance with everyday activities. But, what if I told you that there is another way to fill up this type of establishment – one that […]