Recruitment Marketing – A Case Study in Digital Recruiting for Senior Living

Recruiters and talent acquisition teams across the US are struggling to recruit qualified healthcare professionals. Let’s face it, if your job is to find and hire Nurses, CNAs, RNs, QMAs or any other skilled healthcare talent, it’s been tough lately. Truth is, there is a talent shortage

When the talent acquisition team from American Senior Communities first contacted Inertia, some of our first initiatives were to identify gaps in data, and to take advantage of the massive opportunity to find and engage with today’s top talent on social media. Stuck in the rut of spending thousands of dollars every month for online job listings, newspapers, postcards and career fairs, ASC recognized the opportunity to improve time to hire and cost per applicant with digital recruitment tools.

Click the image above to the read the case study on ASC working with Inertia to launch recruitment marketing campaigns. Don’t worry, we aren’t going ask for your email address before you read it. We’re proud of our partner’s success and we love to share it!

TL;DR –  it worked really well, and they are now one of our longest standing Senior Living partners.

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