The Latest Digital Marketing News & Updates for Senior Living Communities

assisted living and digital marketing

Can You Fill An Assisted Living Community With Digital Marketing Alone?

Have you ever wondered what it would be like to live in an assisted living community? You might think of a place where the elderly are given medical attention and assistance with everyday activities. But, what if I told you that there is another way to fill up this type of establishment – one that doesn’t involve traditional recruitment methods such as word-of-mouth or door knocking? Coincidentally, digital marketing can play an important role in …

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recruiting clinical staff with digital marketing

What Are The Challenges To Recruiting Clinical Staff With Digital Marketing Strategies?

Recruiting clinical staff is a difficult and time-consuming task, requiring the perfect balance of digital marketing strategies to make sure the right candidates are found. ...
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senior living blog best practices

Best Practices For Your Senior Living Blog

As a senior living facility, you understand the importance of keeping your residents informed and engaged. A great way to do this is through digital ...
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traditional vs digital advertising for assisted living and independent living communities

Has Digital Marketing Eliminated The Need For Traditional Advertising To Reach Assisted Living And Independent Living Residents?

In today’s digital age, many businesses have turned to online marketing as a way of reaching their target audience more efficiently and cost-effectively. But has ...
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digital marketing changes senior living

How Has Digital Marketing Changed The Senior Living Industry?

The digital revolution is like a tsunami that came without warning, crashing into the senior living industry and transforming it in its wake. Senior living ...
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ott ctv vs tv

Is OTT/CTV Advertising A Better Value Than Traditional Television Advertising?

According to recent research, over-the-top (OTT) connected television (CTV) advertising is gaining traction as a more cost effective alternative to traditional TV advertising. In fact, ...
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What Are The Most Vital Aspects Of SEO For A Senior Living Community?

It is amazing how something as simple and commonplace as a senior living community can benefit from such an integral tool like Search Engine Optimization ...
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